SMART HULA

SMART HULA

SMART HULA is a true reflection o f the TikTok generation’s vision to create an ultra-cool fitness product, that blurs the lines between exercising and having fun . The intention for this packaging is to position the brand as an energetic, courageous and cool product that merges design, sport, and community as a way to make real connections.

SMART HULA is a true reflection o f the TikTok generation’s vision to create an ultra-cool fitness product, that blurs the lines between exercising and having fun . The intention for this packaging is to position the brand as an energetic, courageous and cool product that merges design, sport, and community as a way to make real connections.

ATV-Global Packaging Designer: Patricia Castillo